The depth of a structured CMS with the editorial comfort of a page builder. Shipping soon.
Developers define a content type in a .story file. The Studio renders from it, the TypeScript SDK derives from it, the live site queries from it. Nothing drifts — what the developer builds is exactly what the editor edits, exactly what ships.
Most headless CMSes trade editor comfort for schema depth — Storystick refused to pick. By focusing on marketing sites, the schema stays deep without the Studio going abstract: real-looking previews, closed widgets, structure underneath that developers can trust.
An agent drafts through the Studio; a human reviews, adjusts, approves. In any real team, someone always stays in the loop — that's not friction, it's how shipping works. Storystick is built for that collaboration, hand in hand.
Compose pages from slices, preview in real time, publish without fear.
A hero, then features, then a CTA. Drag, reorder, swap variants. No templates to fight, no “is this a block or a page?” confusion.
Real-time preview next to the editor. Every keystroke shows up in the live layout. No save-and-refresh, no cache to bust.
A blog, a landing page, a portfolio. The structure is ready — your job is the words and the images.
Your CTA lives on 40 pages. Change it here — it changes everywhere, instantly. Footer, pricing block, testimonial: same logic.
Two states, clearly shown: Live and Unpublished changes. The live site stays up until you press publish. Rollback in one click.
Ask for a new product page, a translation, a rewrite. The AI drafts through your Studio, respecting your structure. You review and publish.
Linking an author or a case study: real thumbnails, real statuses, real search. Pick the right one first try. Warnings before you delete something that's in use.
Tags, FAQs, pricing tiers, SEO blocks — all look and behave the same way across your projects. No plugin breaking the editor on Tuesday.
Schemas in your git repo, managed backend, hosted Studio, TypeScript all the way down.
npx storystick init scaffolds a Next.js app, provisions your backend, generates your TypeScript types, and your client gets a login to the hosted Studio with their project ready at storystick.app/p/your-client-a3k9m2x7. By the end of your discovery call, they’re in.
.story files in your repo, reviewed in PRs like any code. Content stored on our managed infrastructure, edited through the hosted Studio. Clean split between code team and editorial team.
No Studio to keep online, no CORS to configure, no npm dependency train to chase, no auth keys to rotate. One env var in your app: STORYSTICK_PROJECT_ID=a3k9m2x7. That's the whole ops story.
storystick generate outputs types as the primary artifact. Query builder, slice props, reference targets — all typed, tracking your schema. No any, no codegen lag, no drift.
You ship the building blocks as React with props. Editors assemble pages from them. One <SliceZone />, one component registry — same one powers your RichText embeds.
Every query is a subscription. Preview coherence is automatic — including through references. One mental model for dev and production, not two.
@storystick/core, /client, /react, /next, /ui, /backend. Parser, query builder, SliceZone, Draft Mode, component library — all designed together.
The SDK shape, the error messages, the schema introspection — designed so coding agents succeed in one iteration. Same for MCP: your clients' AI assistants write through the same mutations as the Studio.
Everything a traditional headless CMS does — content modeling, previews, references, publishing, a typed SDK — Storystick does, opinionatedly better, because it's built for one thing: marketing sites. That focus is what makes it sharper than the generic alternatives. If that's all you're looking for, that's already reason enough to pick it.
But this isn't where the story ends. It's where it starts.
The way websites get made is changing faster than the tools meant to serve them. Sites are no longer hand-coded from scratch — they're generated, iterated, and extended by AI agents acting on behalf of teams that don't want to learn a CMS. “Update the hero on our pricing page” is becoming a sentence an agent turns into a safe mutation, not a support ticket to the agency that shipped the site six months ago.
But agents don't replace the people who own the content — they work alongside them. Inside any team of a certain size, there will always be a human reviewing the draft, approving the copy change, signing off before publish. That's not a bottleneck — it's how responsible teams ship, and it's not going away. The category is about to split between tools that treat AI as a plugin bolted on, and tools where humans and agents operate on the same content, with the same guardrails, hand in hand. We've built Storystick for the second kind.
The .story file is what makes that possible: one artifact your developers write, your client's Studio renders, your TypeScript consumes, and your AI agents operate on — with the same guarantees across all four surfaces. Nothing else in the category is architected this way, and that's not an accident. It's the point.
So pick Storystick today because it's a better headless CMS for marketing sites. But understand what you're actually choosing: a foundation designed for the shape of web production as it's arriving — agency-owned, AI-extended, client-safe. The sites you ship on it will be easier to build now, and still yours to run long after the tools around them have moved on.